Sunday, December 13, 2009

Focus group reveals bias

I recently took part in a focus group with Sach Oliver, of Bailey and Oliver of Bentonville, Arkansas for guidance on a case. Sach does a good job in putting together a focus group and is a great moderator. I recommend his services. For those of you who have a small case and the money is not justified, I reccomend David Ball on doin your own focus group.

At any rate, I was amazed at some of the juror biases. Some went so far as to case apursions at the victims daughter for putting her in a home to start with. I have not researched juror bias against the victims family, but it is worth looking into. Anyone familiar with a study or publication on this point, please share.

What it tells me is that if you have a claim with an elderly person against a nursing home be prepared to explain why the family had to put the victim in the home. I think special attention should be paid as to whether or not the family members, especially the victims children were involved with the victim's life prior to the abuse or neglect.

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